
Ady Coles
Solving Complex Problems
Optimising Operations & Delivery
Driving Business Transformation
Helping businesses navigate complexity, optimise operations, and drive transformation. By bridging strategy and execution, I create clarity, improve workflows, and empower your teams to work smarter, delivering long-term, scalable success.
About Me
I thrive at the intersection of strategy, operations, and delivery. As a systems thinker and problem solver, I help people around me understand complex scenarios. I aid businesses in streamlining processes, optimising efficiency, and driving meaningful change.
With a background spanning technology, operations, and leadership, I have successfully delivered change & improvement across multiple industries; leading transformation efforts, improving delivery processes, and enabling teams to work smarter. My approach combines strategic insight, structured problem-solving, and empathetic leadership, ensuring that both business goals and people’s needs are met.
I’ve worked across a range of industries, including digital agencies, fintech, SaaS platforms, manufacturing and public sector organisations.
My experience spans small, high-growth companies looking to scale operations, mid-sized businesses refining their delivery processes, and larger organisations undergoing complex transformation. I thrive in environments where strategy and execution need to be connected, ensuring that ambitious business goals are met with clear, structured implementation.
Beyond my work, I’m a keen solver of cryptic crosswords, a musician, and a published poet. Creativity and problem-solving go hand in hand.
Who I Want to Work With
I’m looking to collaborate with business leaders, founders, or leadership teams in mid-sized, growing companies or scale-ups who need operational clarity, streamlined delivery, or strategic execution support. I add the most value in fractional leadership roles (Head of Operations, Delivery, or Strategy) or as a consultant on complex transformation projects.
How I Can Help
Engagement Models
Strategy Delivery
I will co-create/manage your strategy and goals, and provide weekly, fortnightly or monthly check-ins to review, assess and refine the strategy or direction.
Engaged on a monthly retainer basis.
Leadership Team Advisor
I provide a sounding board, serve as a thought partner or provide strategic input with the intent to help you solve problems and identify opportunities.
Engaged on a monthly retainer basis.
Operations Healthcheck
Identify & catalogue business processes, document processes, recommend improvements.
Engaged on a monthly retainer basis.
Staff Mentorship
1:1 guidance provided to one or more staff members who have high potential, but need additional personalised mentorship to achieve specific goals.
Engaged on a monthly retainer basis.
Project Leadership
Delivery of a well-defined project to achieve a specific outcome.
Engaged on a T&M basis.
Power Hour
One-off, in-depth workshop / session to help untangle a specific problem and provide take-away activities for solution.
Engaged on a fixed fee basis.
Contact
Happy to discuss ways we can help each other. Send me a note using the form, or book a call.
Skills & Expertise
Problem Solving & Systems Thinking
I excel at breaking down complex challenges, identifying patterns, and developing solutions that drive efficiency.
Example: Restructuring a delivery process, reducing inefficiencies and improving throughput by 60%.
Strategic Execution & Business Transformation
I bridge the gap between strategy and operations, ensuring businesses don’t just have a vision but can execute it effectively.
Example: The streamlining of cross-department processes, reducing financial reporting time by 25%.
Leadership & Change Management
I lead teams with empathy and clarity, ensuring smooth transitions during business transformations.
Example: The tailoring of work processes for a neurodivergent team member, significantly improving their confidence and wider business outcomes.
Leadership & Change Management
I lead teams with empathy and clarity, ensuring smooth transitions during business transformations.
Example: The tailoring of work processes for a neurodivergent team member, significantly improving their confidence and wider business outcomes.
Case Studies
Transforming Delivery Operations
🛠️ Challenge: A company’s ticketing system was slow, causing delivery delays.
🚀 Approach: I reviewed and refined processes and communications across departments.
🎯 Impact: A 60% increase in delivery throughput (3 x FTE) and a more motivated, cohesive team.
Bridging Strategy & Execution
🛠️ Challenge: A digital agency’s month-end reporting process was inefficient and error-prone.
🚀 Approach: I mapped interdepartmental dependencies and streamlined cross-departmental reporting.
🎯 Impact: Reporting time reduced by 25% - a cost saving of 1 FTE. Decision-making reduced from days to hours.
Driving Organisational Change
🛠️ Challenge: A digital agency needed a stronger delivery function to support growth.
🚀 Approach: I developed a Business Process Catalogue, introduced new methodologies, and mentored team leads.
🎯 Impact: Improved data accuracy & timeliness (1 day → 2 hrs), leading to increased agility and better project intelligence.
Contact
Send me a note or book a call.
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